The Essential Nonprofit Marketing Plan Template

Does your nonprofit have a detailed marketing plan?

For a surprising number of organizations, the answer to that question is no.

And that's a problem. You simply can’t stay focused on what matters most to your mission and responsibly advocate for the budget you need to achieve your goals without one.

That’s why we created The Essential Nonprofit Marketing Plan Template. It is designed to walk you step-by-step through creating a marketing plan that drives your mission forward.

Work through its pages and you’ll have the starting point for a marketing plan that can truly transform your nonprofit’s mission impact. 

You'll learn:

  • How to evaluate your current approach to marketing to figure out what's working, what's not, and identify opportunities for improvement

  • How to set ambitious, yet achievable objectives for your marketing plan

  • How to track your progress toward your marketing objectives using measurable key results

  • How to choose the right marketing tactics for your nonprofit

  • How to balance competing priorities and commit to the right marketing mix for the size and skillsets of your team

  • How to set a marketing budget and create a marketing calendar

This tool includes a mix of instructional pages and worksheet pages that you can fill out to create your own marketing plan. 

Fill out the form on this page to purchase the template. You'll be redirected the purchase page. After paying by credit card or PayPal, we'll send you an email with the Template PDF (printable) and Google Slides file (digitally editable), which you can duplicate to create your own marketing plan.


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Fill out the form to purchase the template ($99)