Nonprofit marketing today is more than direct mail asks during your fundraising campaigns.
In 2018, Prosper Strategies led a nonprofit rebrand project for Resilience, formerly known as Rape Victim Advocates, in partnership with Substance Strategic Visual Communications.
Here, we provide an at-a-glance look at that rebrand process, including why Resilience chose to rebrand and how their new brand better aligned with their mission.
Fill out the form to download this resource and learn more about what a rebrand could look like for your organization.
Prosper Strategies helped us identify the attributes that make our organization truly unique, and assemble a marketing plan that effectively communicates these strengths to the public, other organizations and foundations. The messaging guides, calendars, and other materials [we created] are now central to IEC's communications strategy.
Executive Director, Illinois Environmental Council
We view [Prosper Strategies] as a catalyst for Rebuilding Exchange to scale our reach and increase the impact of our message. This growth directly contributes to our ability to divert over 1 million pounds of materials from the landfill each year.
- Kelly Farley,
Executive Director, Rebuilding Exchange
Nonprofit HR enjoys working with marketing professionals that listen and understand their clients' needs. Prosper Strategies is not just our marketing partner, but we consider them to be a strategic team that gets how we work. Prosper Strategies offers sound marketing counsel and guidance that is forward thinking and very much in line with how we need to approach the industry we serve.
- Patty Hampton,
Managing Partner, Nonprofit HR